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Why is it important for a business to answer online reviews?

BeeDIGITAL clients will be able to request reviews from their satisfied customers to quickly promote their businesses and increase their online reputation.

According to a recent study the following conclusions have been reached:

  • 70% of consumers are willing to spend more in physical shops if they have seen a positive review
  • 47% rate online reviews as a determining factor for their purchases, rising to almost 60% for younger consumers
  • A score 4 of 5 is considered a positive rating
  • The volume of reviews is important in order to trust the credibility of the testimonials. Having between 50-200 reviews is the range most valued by consumers. In other words, having a high volumen of reviews is positively valued

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